Answer Cancer have teamed up with women’s collective Girl Gang Manchester to create a new campaign which aims to increase the take up of NHS cervical screening.

Girl Gang Manchester have created a fun and light-hearted video with a serious message: encouraging people to take up cervical smears. A social media campaign using the hashtag #SpreadtoPledge will help to share the video and messages around cervical screening.

This video was launched at an online event on the 18th November. As well as the World Premiere of the Smear Fear video, the event also featured a cervical screening themed quiz, hosted by writer, funny person & feminist Aileen Barratt (@tindertranslators), and Dr Mina Desai, Answer Cancer Champion and Trustee of Jo’s Cervical Cancer Trust.

Watch the video below: